TSA Success at the TM Broadcast Awards 2024
Telefónica Servicios Audiovisuales (TSA) wins three awards at the latest edition of the prestigious TM Broadcast Awards, celebrating innovation and excellence in the audiovisual sector.
The TM Broadcast Awards, organised by the magazine of the same name, celebrate their fourth edition this year. These awards recognise the most innovative companies, products, and projects implemented in the past year across various categories, ranging from technical equipment and production solutions to technological developments and advancements in the audiovisual industry. The jury, composed of industry experts, evaluates the projects based on originality, technological implementation, and market impact.
This year, TSA has been recognised in several key categories, reaffirming its leadership in the sector:
Best IP Technology Integration Project
TSA receives this award for upgrading the infrastructure of Radio Televisión del Principado de Asturias (RTPA) to IP SMPTE 2110 technology. This project offers greater flexibility, scalability, and efficiency in content management and transmission, positioning the Asturian broadcaster at the forefront of digital transmission technology. The jury highlights TSA‘s ability to integrate cutting-edge technology and significantly improve RTPA‘s operability.
Best Innovation Project
The technological integration of Santiago Bernabéu Stadium for Real Madrid wins the award for Best Innovation Project. This ambitious project transforms the stadium into a global model for fan experience and operability, incorporating state-of-the-art systems and making it the first 100% 4K SMPTE 2110 stadium in Europe. This recognition underscores the innovative impact and technical excellence of TSA‘s work.
Best Artificial Intelligence Project
The system implemented at Bainet, designed for the automatic production of Basque pelota events, wins the award for Best Artificial Intelligence Project. This solution uses AI for Media to manage and transmit sporting events with high automation, reducing operational costs and increasing efficiency. The jury praises TSA‘s innovation in applying Artificial Intelligence for Media to automate audiovisual production, highlighting how this system revolutionises the transmission of traditional sporting events.
These awards promote technological development and continuous improvement in broadcasting and audiovisual production, key areas in the entertainment and communication industry. By recognising and rewarding the work of companies and professionals, the TM Broadcast Awards drive sector advancement, emphasising the importance of technological and creative progress in the evolution of the audiovisual industry.
The recognition of TSA’s work reflects the company’s dedication and continuous effort to drive new technologies in service of the audiovisual sector.
For more details on these projects, consult the June 2024 edition of TM Broadcast magazine.