TSAmediaHUB: The Audiovisual Platform that is Revolutionising Content Production and Management
Telefónica Servicios Audiovisuales (TSA) presents TSAmediaHUB, its innovative all-in-one platform for the production, management, storage, and distribution of audiovisual content. This solution, awarded in the 5th edition of the TM Broadcast Awards, has been specifically designed to address the current challenges of the Media sector, offering maximum flexibility, scalability, and operational efficiency.
In the current context, where digital transformation, artificial intelligence, and hybrid working have completely reshaped the audiovisual industry, this solution positions itself as a truly disruptive proposition. The platform intelligently combines the best of on-prem, cloud, and edge infrastructure, integrating state-of-the-art technology under a fully modular and adaptable model, with a MAM (Media Asset Management) system that centralises the management of audiovisual media in an efficient and intuitive way.
AI Platform for the Production, Management and Distribution of Audiovisual Content
It is a hybrid and collaborative platform, operated 24/7 by experts specialised in media and broadcasting, which enables broadcasters, production companies, OTT platforms and businesses in the audiovisual sector to manage the entire lifecycle of their content from a single secure, flexible and optimised environment. The system is multi-cloud, free from technological lock-in, and fully compatible with existing (legacy) infrastructure. Key features include:
- Ingest, Archiving and Intelligent Digitisation: enables the automated ingest of signals and audiovisual content from multiple sources, including tapes, discs, IP and satellite, incorporating advanced tools for semantic cataloguing and AI-assisted digitisation.
- Management and Processing: an advanced Media Asset Management (MAM) system allows efficient file organisation, collaborative editing, and automation of processes such as transcoding, quality control and content normalisation.
- Collaborative Production and Post-production: enables agile and remote workflows by integrating editing systems, quality control and distribution in an environment accessible from any location. It includes tools for remote editing, automatic subtitling and dubbing with AI-cloned voices.
- Multichannel Distribution: from a single control point, content can be distributed to OTT platforms, social media, linear television or VOD services, automating the export of formats and metadata according to the specific needs of each channel.
- Analysis, Monetisation and Contextual Advertising: thanks to natural language processing and image recognition, the platform identifies key moments within the content, enabling contextual ad insertions and new monetisation opportunities based on accurate data.
- AI Applied to Audiovisual Management: the use of artificial intelligence algorithms enables automatic indexing, sentiment analysis, content recommendation, and video and audio enhancement through deep learning. The solution not only manages content — it understands it in depth.
Audiovisual Content Management in the Cloud with Predictable Costs
TSAmediaHUB offers a predictable cost model with no data transfer penalties (no egress), providing complete technological freedom with no dependency on cloud providers or closed stacks. The platform is operated by specialised experts, eliminating the need for in-house technical staff while maintaining full access to the system.
Its scalability allows it to be adopted by both small production companies and national broadcasters, all with the backing and guarantee of Telefónica in terms of security, connectivity, and trust.
TSAmediaHUB was born out of years of experience in the integration of audiovisual solutions and has been developed with the real needs of our clients in mind. The platform is already in production in some of the most innovative projects in the sector and adapts perfectly to any workflow, from historical archiving to real-time production.
Do you want to discover how TSAmediaHUB can transform your operations?
Contact us to request a personalised demonstration or visit our dedicated section on the website for more information.