Lawo Roadshow Madrid: Innovation over IP
On October 15th, the Lawo Roadshow took place at the facilities of Telefónica Audiovisual Digital (TAD), home of Movistar+ in Madrid. This technical event, was organized by Lawo with the collaboration of Telefónica Servicios Audiovisuales (TSA).
The event brought together more than 60 broadcast and media professionals—including engineers, technical managers, and integration specialists from major broadcasters and media companies across the country—to learn firsthand about Lawo’s latest solutions in the fields of video, audio, management and control, and radio over IP. The event offered not only an opportunity to explore the German manufacturer’s newest developments, but also to highlight the role of system integrators and the importance of collaboration between manufacturers and local partners in the transition toward IP infrastructures. With a hands-on format based on presentations, demonstrations, and practical workshops, the event provided a comprehensive overview of the current state of the technology and its real-world application in production environments.
A day focused on IP convergence
The Roadshow provided an in-depth look at Lawo’s vision for the convergence of audiovisual production systems toward architectures based on IP networks and open standards such as SMPTE ST 2110, AES67, and NMOS. These technologies make it possible to transport audio, video, and ancillary data independently yet in sync, offering flexibility, scalability, and more efficient resource management.
During the sessions, Lawo experts demonstrated how their unified offering facilitates this transition with solutions that integrate hardware, software, and control tools within a single ecosystem. Of particular note were the .edge, HOME, and VSM platforms, which enable the management of hybrid SDI/IP infrastructures, control of distributed audiovisual streams, and simplified operation from a centralized environment. Audio solutions such as the A__UHD Core and HOME mc²DSP processors, together with mc² consoles, also played a major role, as did Power Core processors and Diamond modular consoles in the radio domain—forming a coherent, scalable technology portfolio that prepares organizations for a reliable migration to new environments.
The HOME platform was a central focus of the demonstrations. With its microservices-based architecture, HOME acts as the management and orchestration core, enabling automatic device discovery, dynamic flow configuration, and resource monitoring from a single interface. Its open, modular design facilitates integration with third-party systems as well as scalability in complex production environments. Lawo’s software architecture, based on virtualized microservices running in containers, ensures seamless integration into projects built on the EBU’s “Dynamic Media Facilities” (DMF) specifications.
Meanwhile, .edge was presented as a high-density solution for SDI/IP conversion and routing, while VSM complements the offering by providing comprehensive network and audiovisual routing control in multivendor environments.
The integrator’s role in the shift to IP
One of the highlights of the event was TSA’s contribution, addressing the integrator’s role in deploying next-generation IP solutions. The transition to SMPTE 2110 environments implies deep transformation—not only technological, but also organizational and operational.
TSA shared its experience in projects where collaboration with Lawo has enabled the deployment of robust and flexible IP infrastructures capable of coexisting with existing SDI systems while remaining ready for future evolution.
During the presentation, it was emphasized that beyond equipment, the success of an IP migration depends on network design, synchronization, control management, and interoperability between manufacturers. In this context, the integrator becomes essential, bridging technical expertise with each customer’s specific needs.
TSA’s presentation showed how coordinated work between manufacturer and integrator can accelerate the adoption of new technologies, reduce risks, and maximize investment value. Real cases implemented across the Iberian Peninsula illustrated how Lawo and TSA have collaborated on projects where reliability, redundancy, and simplified management were critical components.
Experiences from the production environment
The event also featured a technical representative from TAD, who shared Movistar+’s experience with Lawo’s audio consoles and mixing solutions in studio and set environments. Their testimony highlighted the systems’ reliability in daily productions and the ease of integration with other broadcast tools.
The hands-on sessions allowed attendees to directly interact with equipment and workflows, exploring with product specialists the configuration, monitoring, and control capabilities of the IP solutions. These demonstrations reinforced the notion that the adoption of network-based technologies is not a distant prospect but a tangible reality in many production centers.
An ecosystem in constant evolution
The Roadshow also showcased how Lawo is consolidating a unified technological ecosystem in which hardware, software, and control components operate coherently under a single operational logic.
The company’s philosophy is based on delivering software-defined solutions that can adapt to different installation sizes and production types. This approach, combined with compatibility with third-party equipment, enables the evolution toward more open and sustainable infrastructures.
In the field of video, the combination of .edge and HOME Apps demonstrates how streams can be configured and processed in real time, even in distributed environments. In audio and radio, Lawo continues to strengthen its range of IP consoles and routing solutions, designed to meet the needs of broadcasters and production companies seeking operational efficiency and flexible configuration.
What the Madrid Roadshow delivered
Beyond product presentations, the Lawo Roadshow Madrid became a space for technical exchange and dialogue among professionals. The sessions helped identify common challenges faced by the sector—particularly in audio and in the transition toward IP infrastructures—and, above all, showcased the potential of these technologies in real-world environments.
Attendees highlighted the clarity of workflows, system interoperability, and the centralized control capabilities offered by Lawo solutions. The value of cooperation between manufacturers and integrators was also evident—an essential partnership for organizations adopting new production models successfully.
The active participation of TSA and TAD provided a complete perspective of the deployment lifecycle, from network design to daily operation, reinforcing the notion that the evolution toward IP requires not only technology but also expert guidance.
The event also helped foster a sense of community around these solutions. Direct interaction between engineers, product specialists, and systems managers enabled the sharing of experiences and the resolution of specific questions related to configuration, redundancy, or stream monitoring. In a highly specialized environment, such gatherings strengthen knowledge transfer and help consolidate standards and best practices.
Toward an interoperable IP future
The event made one conclusion clear: the transition to IP architectures is no longer a distant possibility but an ongoing process that is transforming the way audiovisual content is produced. Lawo, together with partners like TSA, is helping ensure this transformation happens in a structured and secure way—combining technological innovation with integration expertise.
With its approach based on open standards and scalable solutions, Lawo reinforces its position as a leading force in the broadcast sector’s evolution toward more flexible, software-defined, and IT-aligned models. The Lawo Roadshow Madrid demonstrated that the future of the industry will be built on collaboration, shared knowledge, and the intelligent integration of technologies.